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Digital Analytics Help • Linking Google Analytics to Google Adsense
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Linking Google Analytics to Google Adsense

Posted: Wed Nov 09, 2016 10:19 am
by webber1
How do I link my Google Analytics account to my Google Adsense publisher account? I want to see user behavior data in Google Analytics to evaluate performance of ads served on my website.

Re: Linking Google Analytics to Google Adsense

Posted: Wed Nov 16, 2016 2:20 pm
by analytics-expert
Hi,

To link Google Analytics to Google Adsense:

- Login to your Google Analytics account
- Select the Google Analytics property you want to link to AdSense
- Click on the Admin tab
- Click on "AdSense Linking" option under "Product linking"
- Click on "New AdSense Link" red tab
- Enter your AdSense publisher ID for the AdSense account you want to link to
- Select the Web Analytics View you want to link to
- Click on the "Enable Link" blue button